VP, Web Services ($150K-$200K)

Kanahoma, a San Diego-based education marketing agency, is seeking a Vice President, Web, to elevate all web-centric services. The VP will own the vision and strategy for both our Web Services and Search Engine Optimization (SEO) practices, leading the team's strategy, processes and product roadmap that drive measurable growth for our clients.

You will report to the SVP of Marketing and serve on the agency?s leadership team, partnering closely with Paid Media, Creative and Account services.

The Vice President, Web, will be responsible for:

Owning the product vision and roadmap for every web property and SEO offering, including:
Website management, large-scale rebuilds, hosting and paid-media landing page management
End-to-end SEO strategy?technical, on-page, off-page and AI-powered content
Staying ahead of emerging tech and search-algorithm shifts
Owning web and SEO product delivery
Landing-page, full-site builds, SEO campaigns delivered on time, on budget
Overseeing SEO and web site performance
100% uptime, WCAG-aligned accessibility and sub-5-second load times
Recurring site-wide testing and CRO programs
Act as final escalation point for any web or SEO service interruption
Driving revenue growth for Kanahoma
Partner with Sales & Accounts on the development of proposals, presentations, and statements of work
Lead prospective clients through discovery conversations related to web and SEO opportunities
Represent the agency at industry conferences, develop and deliver original thought leadership content,
Lead a best in class team of web developers, strategists and Executive Director of SEO

Qualifications include:

10+ years progressive web?development, UX/UI experience
8+ years SEO experience
5+ years experience managing teams
Hands?on expertise with WordPress/PHP environments
Demonstrated success leading large?scale website projects end?to?end on time and on budget
Hands?on expertise with SEO toolsets (Google Search Console, Ahrefs, Screaming Frog, etc.), as well as working knowledge of AI?s impact
Demonstrated experience in Paid Media conversion tracking set up and management
Proven ability to sell, scope and grow both web and SEO service offerings inside an agency model
Extensive education marketing experience, ideally across both institution and agency settings, with a deep understanding of the unique challenges facing college and university recruitment
Agency experience, including product ownership experience, strongly preferred strong strategic thinking, analytical acumen and executive?level communication skills

The Specifics

Compensation: $150K-$200K
Remote: Position is a fully remote WFH position
Location: Candidate can be located anywhere in the United States.

Benefits:

100% healthcare premium coverage
Unlimited PTO
401k w/up to 4% employer match
Up to $500 to build out your home office
Asynchronous work environment (excluding client meetings, which are conducted synchronously)
Hardware: We?re an Apple shop
Education benefits available
Start Date: ASAP

What else should you know?

We are a small, fast-growing education marketing agency with big ambitions and a high expectation of what we can achieve on behalf of our partners.
We?re looking for someone who is thoughtful, organized, and kind; someone passionate about marketing, comfortable with clients, and hungry to grow.
We?re a young and growing organization, so we need someone comfortable in a dynamic, changing environment that is fast evolving.

About Kanahoma

Kanahoma is a small, focused education marketing agency based in San Diego, California. Founded in 2020, we serve colleges and universities from across the country, as well as K-12 organizations, and education technology and service providers.

Whether we?re building a brand or driving the bottom line, we pride ourselves on being progressive performance marketers. We bring the best of best practice, distilled from decades of experience, delivering best-in-class consulting, creative, and campaign management support.

You can learn more about what we do at https://kanahoma.com/